Apparel—Wrangler 20X brand

The Wrangler 20X brand wanted a hi-energy web site that would help introduce its new jeans to a younger, edgier, rodeo-focused lifestyle buyers of today. Their target audience was into Rock & Roll music, Rodeos, Barrel racing, Horseback riding, Bull riding and any other Western sport. The site was well received and packed full of fun & excitement about the 20X product brand.